Hoodie

Up in flames. A design inspired by the vintage flames of an iron horse icon combined with our signature fighting roosters + melt and pour fungus-fighting soap bars. 

We tapped in 2nd degree Black belt, Cole Franson, to dial in the artwork for this project. His unique style and deep understanding of Jiu Jitsu created the perfect melting pot for this one-of-a-kind design.

Entirely cut + sewn in the USA, each garment was hand-dyed to give these a vintage worn black look synonymous with the original pieces from this time period. Baggy fit.

*Model is 5'11" 185 lbs and wearing a size Large

A few weeks ago, I had the chance to train with someone I’ve looked up to for 25 years. One of the greatest of all time had just opened an academy in my hometown, and I couldn’t pass up the opportunity. We rolled for two hours, and while the energy and technique were unforgettable, my biggest takeaway came afterward — just sitting around, talking about how Jiu Jitsu has been, and always will be, one of the most fulfilling parts of our lives.

When we first started making clothes, “Jiu Jitsu” was always front and center. Over the years, I pulled back a bit, thinking our supporters already knew what we stood for. But that one training session reminded me: those two words are the most important in my vocabulary.

We belong to a special, exclusive club—one reserved for those who truly know the feeling. In Jiu Jitsu, on any given day, you might find yourself learning directly from the “Michael Jordans” of our generation—or, if you’re lucky, even training with them.

This collection is dedicated to OUR club. Jiu Jitsu forever. 

Each Hoodie was made from an extremely soft ring-spun cotton and features a regular fit. Left chest features an embroidered Arm Bar logo while the rest of the garment is adorned with premium screen prints and stitch tags all applied by hand in Los Angeles. 

*True-to-size - Size up for a baggier fit.

Roots music has been on rotation since I was a little kid. Whether during Jiu Jitsu or just cruising around Hawai'i, it was always on. Now, as a father, watching my 3 and 6-year-old sons hit the mats for the first time, the beautiful tradition repeats itself.

Each tee was made from 100% Cotton. Stitch-tagged by hand and screen printed in Los Angeles, California. All hits are DTG prints. True-To-Size.

*Model is 6 years old - 4'1" 50 lbs. and wearing a size 5/6 - Large